Buyer Behviour Importance of understanding customer motives The task of commercialise is to identify consumers needs and wants accurately, then to develop products and services that go away satisfy them. For marketing to be successful, it is not fitted to still discover what customers require, but to find out why it is required. moreover by gaining a deep and comprehensive understanding of vendee behaviour can marketings goals be realised.
such(prenominal) an understanding of buyer behaviour works to the mutual usefulness of the consumer and marketer, allowing the marketer to become better equipped to satisfy the consumers needs efficiently and establish a loyal lot of customers with positive attitudes towards the companys products. Consumer behaviour can be formally defined as: the acts of individuals directly involved in obtaining and using economic goods and services, including the decision processes that precede and determine these acts. The telephone exchange concepts of this chapter form...If you want to get a full essay, order it on our website: BestEssayCheap.com
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